Correct body temperature

Founded in 2016 with an expertise in down inner jackets, TAION transformed into a fashion utility brand from Japan. The "TAION" brand is named after a Japanese word meaning "body temperature". Taion develops advanced designs while maintaining functionality, making each piece a timeless classic. This lifestyle brand strives for high quality with an affordable and sustainable approach.

TAION has worked with established brands such as Gramicci, Pendelton, Merci and White Mountaineering in the past.